Thursday, February 21, 2008

Upcoming announcement

http://www.businessweek.com/print/innovate/content/feb2008/id20080220_372003.htm

Matt Vella writing in Business Week says that CEO Schultz will make public on March 19th his detailed plan for recentering Starbucks (which has, I must say, been blown a bit off course in the market winds of the last few years.) The article mentions a number of suggestions including the use of social networking tools to foster communities and facilitate social interaction at individual stores and creating microstores devoted solely to making coffee.

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